
2026 Shanghai International Washing and Care Products Exhibition
Edition8 A B2B trade exhibition for personal washing and care, fabric care, home cleaning, fragrances, antibacterial products, daily-chemical ingredients, and production and packaging equipment.
Shanghai International Washing and Care Products Exhibition is a specialized exhibition in the washing and cleaning sector, jointly organized by Shanghai Yinghe Exhibition Service Co., Ltd. and Liby Daily Chemical Smart Cloud. Held once every year, this is the 8th edition, themed "Smart Cleaning & Care · Green Home Cleaning Week".
The exhibition covers personal care, fabric care, home cleaning, perfumes and fragrances, antibacterial products, as well as daily chemical ingredients, production equipment and packaging machinery. It gathers brands, OEM/ODM manufacturers, ingredient suppliers and packaging suppliers, linking the washing and cleaning value chain from ingredients and production to channels.
This edition is expected to feature an exhibition area of 23,000 square meters, 470 exhibiting companies and 25,000 professional visits. The expo upgrades its business matchmaking system, works with Liby Daily Chemical Smart Cloud to create an industry-specific technical forum, and holds three product selection events for specialized channels, strengthening precise supply-demand matching.
Audience and channel resources include professional buyers such as distributors, agents, chain supermarkets, pharmacies, e-commerce and private-domain livestreaming platforms, and cross-border e-commerce, offering washing and cleaning companies a setting for product display, channel expansion and business negotiation.

2026 Shanghai International Washing and Care Products Exhibition
Edition8 A B2B trade exhibition for personal washing and care, fabric care, home cleaning, fragrances, antibacterial products, daily-chemical ingredients, and production and packaging equipment.
Area
Exhibitors
Visitors
PCE2026 年度个护大奖颁奖典礼与开幕式同期举行。
陶俊玲, 副秘书长、总经理, 江苏省日用化学品行业协会、苏州硕科新材料有限公司; 陈斌, 博士、党委委员、天然日化研究室主任, 南京野生植物综合利用研究所; 林良良, 副教授、日用化工与表面活性剂课题组负责人, 江南大学; 刘敏, 研发总监, 苏州蜜思肤化妆品股份有限公司; 江凌, 教授、食品与轻工学院院长, 南京工业大学
王镔冰, 资深消费洞察专家, 久谦中台; 冯天乐, CEO, 双马香精; 徐悦莹, 大中华区护发及清洁产品高级技术工程师, 赢创个护; 鹿桂乾, 研发中心高级研发工程师, 立白科技集团
谢静怡, 秘书长, 福建省日用化学品商会; 陈曦, 董事长, 广州思无域国际商务咨询有限公司 / GBT; 林泽鸿, 副总裁, 植护集团; 陈慧洁, 健康与美容产品部技术支持专家, INTERTEK 天祥集团; 吴翊秋, FMCG 广告经理, TIKTOK; 李海翔, 出海通供应链负责人, 立白日化智云
孔晨光, 营销总监, 嘉桦生物; 何骏, 高级技术工程师、特护事业部副总监, 博溪检测; Wendy, 销售总监, 东晓生物科技股份有限公司
高峰, 研究总监, 魔镜洞察; 张冬翔, 日化香精市场研究经理, 帝斯曼-芬美意; 罗敏, 香精发展经理, 帝斯曼-芬美意; 陈丽纯, 战略管理部总监, 广州立白企业集团有限公司
Shanghai International Washing and Care Products Exhibition is a specialized exhibition in the washing and cleaning sector, jointly organized by Shanghai Yinghe Exhibition Service Co., Ltd. and Liby Daily Chemical Smart Cloud. Held once every year, this is the 8th edition, themed "Smart Cleaning & Care · Green Home Cleaning Week".
The exhibition covers personal care, fabric care, home cleaning, perfumes and fragrances, antibacterial products, as well as daily chemical ingredients, production equipment and packaging machinery. It gathers brands, OEM/ODM manufacturers, ingredient suppliers and packaging suppliers, linking the washing and cleaning value chain from ingredients and production to channels.
This edition is expected to feature an exhibition area of 23,000 square meters, 470 exhibiting companies and 25,000 professional visits. The expo upgrades its business matchmaking system, works with Liby Daily Chemical Smart Cloud to create an industry-specific technical forum, and holds three product selection events for specialized channels, strengthening precise supply-demand matching.
Audience and channel resources include professional buyers such as distributors, agents, chain supermarkets, pharmacies, e-commerce and private-domain livestreaming platforms, and cross-border e-commerce, offering washing and cleaning companies a setting for product display, channel expansion and business negotiation.
Area
Exhibitors
Visitors
PCE2026 年度个护大奖颁奖典礼与开幕式同期举行。
陶俊玲, 副秘书长、总经理, 江苏省日用化学品行业协会、苏州硕科新材料有限公司; 陈斌, 博士、党委委员、天然日化研究室主任, 南京野生植物综合利用研究所; 林良良, 副教授、日用化工与表面活性剂课题组负责人, 江南大学; 刘敏, 研发总监, 苏州蜜思肤化妆品股份有限公司; 江凌, 教授、食品与轻工学院院长, 南京工业大学
王镔冰, 资深消费洞察专家, 久谦中台; 冯天乐, CEO, 双马香精; 徐悦莹, 大中华区护发及清洁产品高级技术工程师, 赢创个护; 鹿桂乾, 研发中心高级研发工程师, 立白科技集团
谢静怡, 秘书长, 福建省日用化学品商会; 陈曦, 董事长, 广州思无域国际商务咨询有限公司 / GBT; 林泽鸿, 副总裁, 植护集团; 陈慧洁, 健康与美容产品部技术支持专家, INTERTEK 天祥集团; 吴翊秋, FMCG 广告经理, TIKTOK; 李海翔, 出海通供应链负责人, 立白日化智云
孔晨光, 营销总监, 嘉桦生物; 何骏, 高级技术工程师、特护事业部副总监, 博溪检测; Wendy, 销售总监, 东晓生物科技股份有限公司
高峰, 研究总监, 魔镜洞察; 张冬翔, 日化香精市场研究经理, 帝斯曼-芬美意; 罗敏, 香精发展经理, 帝斯曼-芬美意; 陈丽纯, 战略管理部总监, 广州立白企业集团有限公司