BeautyEurasia is an international trade exhibition for the beauty, cosmetics, and personal care industries, connecting brands, buyers, and service providers across Eurasia through focused B2B networking and sourcing opportunities.

The exhibition spans cosmetics, hair care, cleaning and hygiene, pharmaceutical and OTC products, private label manufacturing, raw materials, packaging, and machinery, giving professional visitors access to a broad cross-section of the sector's supply chain.

Leveraging Istanbul's geographic position, BeautyEurasia attracts buyers from the Middle East, North Africa, Central Asia, the CIS region, and Europe, while its hosted buyer and matchmaking programs help turn exhibition traffic into concrete business conversations.