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The 4th Yiwu International Toy and Trendy Toys Exhibition 2027
Edition4 Connecting toys, IP-based trendy toys, children’s vehicles, and baby products with global buyers and cross-border channels for export growth and trade opportunities.
The Yiwu International Toy and Trendy Toys Exhibition (Yiwu Toy Show) is an export sourcing exhibition focused on toys, IP trendy toys, IP cultural and creative products, children's vehicles and baby and child products. Drawing on Yiwu's small commodities distribution and cross-border trade resources, it focuses on new product launches, trade deals and brand internationalisation.
Invited attendees are mainly professional buyers in toys and baby and child products. Concurrent activities include single-product manufacturer matchmaking, overseas buyer matchmaking, cross-border sourcing matchmaking and brand new product launches, helping buyers and manufacturers across categories match supply and demand, with overseas buyers invited to negotiate on site. The show has been held three times.
Yiwu's trade and e-commerce base supports the show: the city hosts more than 3,000 resident foreign trade agencies and more than 20,000 foreign buyers, with trade links to more than 100 countries and regions; Yiwu is also one of China's earlier cities to develop e-commerce and cross-border e-commerce, with 108,000 Taobao seller accounts, a developed livestream e-commerce industry, and logistics and warehousing costs more than 20% lower than first-tier cities.
The show covers e-commerce platforms such as Taobao, Pinduoduo and JD.com, cross-border platforms such as Amazon, AliExpress and eBay, and channels including the international trade city, domestic distributors and livestream bases, organising matchmaking around needs such as creating hit products, creative new items and product line expansion.
The 4th Yiwu International Toy and Trendy Toys Exhibition 2027
Edition4 Connecting toys, IP-based trendy toys, children’s vehicles, and baby products with global buyers and cross-border channels for export growth and trade opportunities.
Area
Exhibitors
Visitors
The Yiwu International Toy and Trendy Toys Exhibition (Yiwu Toy Show) is an export sourcing exhibition focused on toys, IP trendy toys, IP cultural and creative products, children's vehicles and baby and child products. Drawing on Yiwu's small commodities distribution and cross-border trade resources, it focuses on new product launches, trade deals and brand internationalisation.
Invited attendees are mainly professional buyers in toys and baby and child products. Concurrent activities include single-product manufacturer matchmaking, overseas buyer matchmaking, cross-border sourcing matchmaking and brand new product launches, helping buyers and manufacturers across categories match supply and demand, with overseas buyers invited to negotiate on site. The show has been held three times.
Yiwu's trade and e-commerce base supports the show: the city hosts more than 3,000 resident foreign trade agencies and more than 20,000 foreign buyers, with trade links to more than 100 countries and regions; Yiwu is also one of China's earlier cities to develop e-commerce and cross-border e-commerce, with 108,000 Taobao seller accounts, a developed livestream e-commerce industry, and logistics and warehousing costs more than 20% lower than first-tier cities.
The show covers e-commerce platforms such as Taobao, Pinduoduo and JD.com, cross-border platforms such as Amazon, AliExpress and eBay, and channels including the international trade city, domestic distributors and livestream bases, organising matchmaking around needs such as creating hit products, creative new items and product line expansion.
Area
Exhibitors
Visitors
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