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Packaging Première Milan 2027
Edition11 Dedicated to luxury packaging, design and premium materials, ideal for reaching European brands and design buyers.
Packaging Première is a professional trade event in Milan, Italy, for luxury packaging design, manufacturing and brand application, focused on high-end markets including luxury, fashion, beauty, wine and spirits and food, and bringing packaging materials, structural design, brand expression and craft innovation onto one platform.
Organised around the art of packaging, the event connects designers, brands and creatives so that craft meets technology; participants can explore materials, concepts and projects and understand the packaging directions defining the next wave of trends.
A Discovery Zone created for start-ups previews the new projects, materials and technologies changing the industry; the Design Hub brings together packaging design and brand agencies, while two conference rooms organise content on the latest trends in packaging, luxury and beauty, shared by brands and experts.
The event changes its art theme each year and works with artists, and it holds the Packaging Première awards recognising the year's most innovative packaging projects and materials, while giving visitors the chance to build strategic connections.
Area
Exhibitors
Visitors
Packaging Première & PCD Milan 2027 takes place from 18 to 20 May 2027 at Allianz MiCo, Central Hall, Level 2, in Milan, Italy.
Visitor opening hours are 10:00 to 18:00 on Tuesday 18 May 2027, 10:00 to 18:00 on Wednesday 19 May 2027 and 10:00 to 16:00 on Thursday 20 May 2027.
Online pre-registration is mandatory and on-site registration is not possible; access is free of charge for registered industry professionals.
The event is reserved for industry professionals and access is not allowed for individuals under the age of 16.
Take metro line M5 to Portello or bus line 78 to EGINARDO / COLLEONI; the visitor entrance is Gate 4 at Viale Scarampo corner Via Colleoni, in front of the Portello metro exit.
Paid visitor parking is available nearby at PARKING PORTELLO, Piazza Gino Valle, Via Aldo Rossi 10, 20149 Milano MI.
The Standard pre-fitted stand without furniture costs EUR 130 per square metre and the Magic pre-fitted stand without furniture costs EUR 120 per square metre.
Visitors receive a Smart Badge at the entrance and exhibitors place readers at their stands; holding the Smart Badge close to a reader exchanges company information and sends the scanned exhibitor details to the visitor.
Packaging Première Milan 2027
Edition11 Dedicated to luxury packaging, design and premium materials, ideal for reaching European brands and design buyers.
Packaging Première is a professional trade event in Milan, Italy, for luxury packaging design, manufacturing and brand application, focused on high-end markets including luxury, fashion, beauty, wine and spirits and food, and bringing packaging materials, structural design, brand expression and craft innovation onto one platform.
Organised around the art of packaging, the event connects designers, brands and creatives so that craft meets technology; participants can explore materials, concepts and projects and understand the packaging directions defining the next wave of trends.
A Discovery Zone created for start-ups previews the new projects, materials and technologies changing the industry; the Design Hub brings together packaging design and brand agencies, while two conference rooms organise content on the latest trends in packaging, luxury and beauty, shared by brands and experts.
The event changes its art theme each year and works with artists, and it holds the Packaging Première awards recognising the year's most innovative packaging projects and materials, while giving visitors the chance to build strategic connections.
Area
Exhibitors
Visitors
Packaging Première & PCD Milan 2027 takes place from 18 to 20 May 2027 at Allianz MiCo, Central Hall, Level 2, in Milan, Italy.
Visitor opening hours are 10:00 to 18:00 on Tuesday 18 May 2027, 10:00 to 18:00 on Wednesday 19 May 2027 and 10:00 to 16:00 on Thursday 20 May 2027.
Online pre-registration is mandatory and on-site registration is not possible; access is free of charge for registered industry professionals.
The event is reserved for industry professionals and access is not allowed for individuals under the age of 16.
Take metro line M5 to Portello or bus line 78 to EGINARDO / COLLEONI; the visitor entrance is Gate 4 at Viale Scarampo corner Via Colleoni, in front of the Portello metro exit.
Paid visitor parking is available nearby at PARKING PORTELLO, Piazza Gino Valle, Via Aldo Rossi 10, 20149 Milano MI.
The Standard pre-fitted stand without furniture costs EUR 130 per square metre and the Magic pre-fitted stand without furniture costs EUR 120 per square metre.
Visitors receive a Smart Badge at the entrance and exhibitors place readers at their stands; holding the Smart Badge close to a reader exchanges company information and sends the scanned exhibitor details to the visitor.
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