
Shanghai International Lure Fishing Show 2027
Focused on fishing tackle, outdoor leisure, and angling channels, helping exhibitors reach East China and export outdoor retail and fishing tackle buyers.

Shanghai International Lure Fishing Show 2027
Focused on fishing tackle, outdoor leisure, and angling channels, helping exhibitors reach East China and export outdoor retail and fishing tackle buyers.
The Shanghai International Lure Fishing Show is an interactive professional exhibition themed on lure fishing, organising displays around lure tackle, rods and reels, lure accessories, outdoor apparel, water safety equipment, lure boats and outdoor camping equipment.
The show overturns the traditional static exhibition model and advocates interactive entertainment. It combines immersive formats such as a lure experts runway show, lure auctions, angler sharing sessions, lure skill challenges, simulated fishing and blind-box casting mini-games, and integrates star interaction, product experience, business talks, cultural communication and competition promotion, serving brand display, channel expansion, product experience and community connection.
The Shanghai International Lure Fishing Show features multiple domestic and international lure brands and continues to step up promotion in the growing market, attracting more and more people to learn about and take part in lure fishing. On site, more than 200 domestic and international lure experts met fans, and visitors from home and abroad reached more than 49,000 visits.
The show features sections for venues, people, equipment and organisations, and is staged in synergy with concurrent themed exhibitions such as the China (Shanghai) International Boat Show and The Lifestyle Show Shanghai, building an exchange and experience platform for lure equipment brands, channel partners and enthusiasts.
Area
Exhibitors
Visitors
The exhibition is held from March 28 to 30, 2027.
The venue is Shanghai World Expo Exhibition & Convention Center at 1099 Guozhan Road, Pudong New Area, Shanghai.
Visitors can take Metro Line 8 to China Art Palace Station and walk about 730 meters, or Line 13 to Shibo Avenue Station and walk about 688 meters.
Categories include lure reels, rods, baits, accessories, apparel and bags, water safety equipment, lure boats, propulsion systems, lure camping equipment, events, and clubs.
Visitors can pre-register through the 2027 pre-registration entry.
The Shanghai International Lure Fishing Show is an interactive professional exhibition themed on lure fishing, organising displays around lure tackle, rods and reels, lure accessories, outdoor apparel, water safety equipment, lure boats and outdoor camping equipment.
The show overturns the traditional static exhibition model and advocates interactive entertainment. It combines immersive formats such as a lure experts runway show, lure auctions, angler sharing sessions, lure skill challenges, simulated fishing and blind-box casting mini-games, and integrates star interaction, product experience, business talks, cultural communication and competition promotion, serving brand display, channel expansion, product experience and community connection.
The Shanghai International Lure Fishing Show features multiple domestic and international lure brands and continues to step up promotion in the growing market, attracting more and more people to learn about and take part in lure fishing. On site, more than 200 domestic and international lure experts met fans, and visitors from home and abroad reached more than 49,000 visits.
The show features sections for venues, people, equipment and organisations, and is staged in synergy with concurrent themed exhibitions such as the China (Shanghai) International Boat Show and The Lifestyle Show Shanghai, building an exchange and experience platform for lure equipment brands, channel partners and enthusiasts.
Area
Exhibitors
Visitors
The exhibition is held from March 28 to 30, 2027.
The venue is Shanghai World Expo Exhibition & Convention Center at 1099 Guozhan Road, Pudong New Area, Shanghai.
Visitors can take Metro Line 8 to China Art Palace Station and walk about 730 meters, or Line 13 to Shibo Avenue Station and walk about 688 meters.
Categories include lure reels, rods, baits, accessories, apparel and bags, water safety equipment, lure boats, propulsion systems, lure camping equipment, events, and clubs.
Visitors can pre-register through the 2027 pre-registration entry.