OLMA is one of Switzerland's signature public fairs, centered on agriculture, dairy, food, rural life, and consumer experiences.

The 2026 edition will take place from 8 to 18 October 2026 in St. Gallen and marks the 83rd edition. The fair attracts around 335,000 visitors annually and more than 600 exhibitors.

FoodCulinary

Focuses on food, culinary, and kitchen themes, supported by tasting-led attractions and a consumer audience with strong purchase intent.

ServicesLeisure

Covers household helpers, cleaning equipment, communication, wellness, apparel, and accessories, with strong traffic flow and live product demonstration potential.

FurnitureHome Living

Presents furniture, carpets, home textiles, and garden furniture in Hall 9.1A, offering an open layout with strong visibility for visitors.

BuildingEnergy

Brings together building, renovation, energy, and kitchen/household themes, creating cross-category synergies for residential and improvement solutions.

InnovationTradition

Combines innovation topics with Swiss folk culture, crafts, and special showcases, giving brands a high-traffic setting with cultural character.

InteractiveExperience

Targets younger, active audiences through experiential and interactive formats, amplified by broader OLMA 2026 marketing and special attractions.