Autumn Fair 2026

Autumn Fair is the season’s number one wholesale home and gift trade event, welcoming circa 19,000 visitors through the doors of Birmingham NEC to trade with 800+ exhibitors over the course of 4 days.

At a tradeshow exhibitors offer their products at wholesale cost to visitors. This means that products are sold in bulk and at a lower price than the RRP. Visitors (retailers) are then able to sell those products in their stores directly to the customer. In the case of Autumn Fair, exhibitors are often companies that manufacture their own gift and home products and visitors often own or work at independent retail stores, multiples, department stores or online stores.

A tradeshow offers exhibitors the opportunity to display their products to a large audience over a short period of time, to take wholesale orders at the show, and to build industry contacts and leads for future sales. A tradeshow offers visitors the opportunity to meet their existing suppliers, discover new exhibitors and products and to place orders at the show or at a later date.

Wholesale Trading At Autumn Fair there will be 600+ exhibitor stands located through the NEC’s halls, they will be grouped together in their appropriate sectors. Each business owns a stand and will use this to display their products as they choose. Our 19,000 visitors enter the arenas and walk around to trade and do business with exhibitors whose products they like. Keynote speeches and seminars Visitors can attend sessions and seminars led by some of the retail industry's leading experts. All seminars are free to attend and available on a first-come, first-served basis. The only exception may be selected workshops, where places are limited. If workshop booking is required, visitors will be able to reserve a place via the Autumn Fair website after registering for the exhibition.

The Volume sector/Hall is a destination for volume and bulk wholesale gift and home products. There are many categories of products in the Everyday sector including day-to-day household items, outdoor activity products, and baby care.

You can register for your free ticket here.

Autumn Fair is strictly a trade-only event. Attendance is not open to the general public. Eligible participants include those with buying or purchasing responsibilities, involved in retail operations, managing spend, or planning to start a retail venture within the next 12 months. Suitable attendees encompass independent retail stores, multiples, department stores, online businesses, mail order companies, supermarkets, distributors, importers, wholesalers, and multi-channel retailers. We advise that where possible, children under 16 do not attend the show. You can view our policy on children's attendance at Autumn Fair here.

Yes. Your badge gives you access to both Autumn Fair and Glee during the two days that the events are co-located, so there's no need to register twice. When registering for Autumn Fair, you'll also have the opportunity to let us know if you're interested in visiting Glee. This helps us tailor your experience and ensure you receive the most relevant event information before you attend.

Registration for Autumn Fair is non-date specific. Your entry badge allows you to attend the show on any of the open days, as many times as you'd like. To register for your badge and get all of the latest show updates, click here.

Unfortunately, Autumn Fair is unable to issue personal or individual invitation letters for visa applications. Once you have successfully registered, you will receive a confirmation email and entry badge, which may be sufficient to support your visa application. As this is our policy, our Customer Services team is unable to provide further assistance with individual visa requests.