Euro Shoes Premiere Collection 2026 will take place from 25 to 28 August 2026 at the WTC Congress Center in Moscow, Russia. It is positioned as an international B2B trade fair for footwear, bags and fashion accessories serving brands, manufacturers, retailers, buyers and channel partners active in Russia and the CIS.

The event is presented as a working business platform for the new buying season, combining sourcing, collection showcases, partnership building and business communication in one venue. Product discovery, supplier access, contract discussions and long-term cooperation are highlighted as the core outcomes of participation.

The March 2026 edition featured around 50 companies from Russia, Europe and Asia presenting Fall/Winter 2026/27 footwear, bag and accessory collections. This gives the project a verified recent scale reference while the focus remains on the upcoming August 2026 edition in Moscow.