Guangdong Chaoyu Exhibition Co., Ltd. (hereinafter referred to as "Chaoyu Exhibition") was founded in 2015 and became a member of the Global Association of the Exhibition Industry (UFI) in 2020.

Against the three major macro backdrops — the restructuring of the global industrial chain, the transformation of Chinese manufacturing toward branded overseas expansion, and the in-depth empowerment of the consumer electronics and home appliance industry by digital technologies such as artificial intelligence — the IEAE Electronics Exhibition Series came into being.

Adhering to the core tenet of "Grasp Domestic Demand · Expand Global Markets", it precisely capitalizes on policy dividends including RCEP to explore the international market, and caters to the general trend of diversified and scenario-based new demands for global consumer electronics and home appliances.

Dedicated to building a high-quality one-stop procurement platform for the electronics and home appliance industry, the IEAE Exhibition Series gathers over 400,000 global buyers and more than 650 partner channels. It provides enterprises with face-to-face precise business matching opportunities, directly facilitates order placement and cooperation, and helps enterprises efficiently expand domestic and overseas markets.