GreenTech Americas is a professional horticulture technology trade event serving Mexico and the wider Latin American market, with a focus on the controlled environment production of high-value crops. It is positioned as the only event of its kind in Latin America, bringing together greenhouse technology, irrigation, water management, crop optimisation, and related services for growers, suppliers, consultants, investors, and institutions.

The 2026 edition will take place from March 24 to 26 at Querétaro Centro de Congresos and highlights 220+ horticulture innovators together with a conference programme featuring 100+ industry experts. The audience includes growers, agronomists, agriculture professionals, universities, research centres, investors, and government representatives, making the exhibition a strong platform for sourcing, networking, and regional business development.

GreenTech Americas is structured around four key pillars: Energy, Water, Crops, and People. These themes cover resource efficiency, production challenges, new crop opportunities, and the role of robotics, IoT, AI, and talent development in the future of horticulture, making the event an important showcase for controlled environment agriculture in the Americas.